Level: Mandatory
CLE Units: 0

Speaker:
Andrew Pointer, Managing Director, createintegr8

Aims

LinkedIn, Blogs, Website Key Word Marketing and Landing Pages, Social Media, Email Pod Casts, Generating Web Leads – what is all the fuss about and what does it mean to you as a legal practitioner?

In today’s competitive legal environment, unless you are visible to the market and actively promoting yourself and your practice to potential clients, business sustainability can become a very real issue.

Effective marketing over the Internet is essential to demonstrate your knowledge, areas of expertise and ability to ‘add value’ to your clients and win new work.

In this paper, Andrew Pointer, Managing Director of createintegr8, delves into the world of the Internet and its value as a strategic asset providing insight into topics such as effectively ‘building your brand’ and ‘generating significant leads’.

This paper will provide practical tips and techniques to enhance your current Internet marketing presence, and introduce other ‘digital’ tools which may assist to reach your current and future clients.

About our presenter:

Andrew Pointer was the founder in 2010 of the marketing and business development consultancy firm createintegr8.

He has over 15 years Director level professional services marketing, business development and communications experience for leading law and accounting firms, a property peak body and Government.

Andrew is also a former practising lawyer.

He offers clients the complete range of marketing, business development and communication services experience and skills.

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